MediaPilot

The leading software to manage your advertising campaigns

MediaPilot is the leading software in France for booking and invoicing advertising campaigns. It manages all types of media (television, radio, press, digital, non-media) and advertising campaigns (classic, sponsorship, special operation, crossmedia, etc.). Within a single database, MediaPilot references all the information necessary for sales house activity (customers, media, prices, sectors, audiences, technical elements, etc.) and allows them to manage the key stages of their advertising campaigns. MediaPilot offers more than 500 features and settings adapted to the organization of each sales house .

This field is only used for validation purposes and should be left unchanged.

Administer your mono and crossmedia campaigns

MediaPilot allows you to plan single-media and crossmedia campaigns. Numerous automation features accelerate and make processing more reliable (placement of preferential locations, placement of graceful spots, mass modification of spots, calculation of GRP and CGRP, etc.).  

The Planning, Broadcast and Sales Administration teams can therefore plan, optimize, broadcast and invoice advertising campaigns in compliance with the contractual conditions negotiated with media agencies and advertisers.

Anticipate market developments

In a constantly evolving advertising ecosystem, MediaPilot offers regular updates and an extremely flexible configuration module to meet user needs. The software allows you to design and deploy all types of commercial offers. MediaPilot also guarantees compliance with technical standards (EDI, dematerialization of messages and invoices, etc.), market conventions (CPM sales in TV and radio, Kantar advertising investment , ... ) and legal obligations ( hourly quotas, Copyright…).

Stay connected

MediaPilot relies on an open technical architecture and numerous “webservices” to integrate perfectly into the market ecosystem. It thus communicates with third-party media planning, spot allocation, yield, broadcast , accounting and even business intelligence systems. MediaPilot is also integrated into the information system of each sales house .  

Benefits

Crossmedia

Allows you to manage TV, Radio, Press, Cinema and Digital media.

Integration

Connects with the entire advertising ecosystem of the market and integrates into the sales house 's IS via interfaces and APIs (webservices).

Automating

Designed to manage the activity of Mono and Cross Media sales house with the maximum number of configurable, automated and industrialized processes.

Complete and scalable range

Integrates additional modules (CRM, brief entry portal, extranet, etc.) to cover all the needs of a sales house .

Data security

Meets the highest technical security standards and stores all sales house management data in a single, secure database.

Our clients

They trust us

This field is only used for validation purposes and should be left unchanged.

Testimonials

MENU

Solutions

Management / reporting

Monitoring and reporting of your crossmedia campaigns

Media planning

Use audience data to build your targets, compare plan performance, and select the best media for your press and digital campaigns

Advertising Investment

Analyze your investments, the associated GRP audiences and build your benchmark

Space reservation

Management of TV, radio and digital campaigns and inventories

Allocator

Optimization of crossmedia plans

Freelance

crossmedia Freelance Data Processing

Media planning

The press and digital media planning solution in France

Antenna management

Management of TV program schedules

Company